Walmart goes wireless

Walmart is now going into the wireless business. According to this article it'll launch on the 18th, a few days from now. It won't work with your current phone but they offer some reasonably priced handsets depending on your needs. The article mentions a $100 keyboard phone available, that's certainly better than the price of the nicer phones with my cell phone company even with the "discount". You can keep your current number, and there's no contract. However, if you lapse service you loose the number. It's a pre-paid plan and it seems pretty reasonable. $45 a month for unlimited minutes, texts, and web access. That's cheaper than my current plan and I don't even have web access! There's also a cheaper plan for $30 that has 1000 minutes, 1000 texts and 30 megabytes of web access. I'll probably head down to my walmart this weekend to check it out. I love T-mobile's customer service but I can't deny that pre-paid (aka no contract) is appealing especially when it's the same number of minutes, over twice the texts and the addition of web access (30 megabytes isn't much but hey I could check my email away from home :)) for about 60% of what I'm paying now is pretty hard to turn down. What are all of your thoughts?